Revitalization Partners & Audience Science Estate Bring Patent Infringement Action
FOR RELEASE: IMMEDIATE CONTACT: Alan M. Davis
December 7, 2021 adavis@revitalizationpartners.com
(206) 914-4107
Revitalization Partners Sues Google
and YouTube for Patent Infringement
Receiver Takes Landmark Legal Action Over Companies Unauthorized Use of Technologies Used in Re-Targeting Consumers with Online Ads
(SEATTLE, WA) – Reaching a pivotal milestone in its four-year journey as court-appointed receiver for pioneering digital data and advertising company AudienceScience Inc., Seattle-based Revitalization Partners has filed suit against Google LLC and YouTube LLC for infringing on a trio of patents held by the receivership and the former company’s estate.
Revitalization Partners, on behalf of AudienceScience, alleges that both Google and YouTube infringe upon the inventions of AudienceScience by selecting and designating which advertising messages are included when a user requests a web page. The intellectual property litigation is believed to the first ever initiated by a state receiver. Revitalization Partners initially discovered the patents after AudienceScience ceased day-to-day operations in 2017.
AudienceScience invented and patented many of the foundational technologies used across the digital advertising industry today. Among its innovations: the industry’s first behavioral targeting product, enabling publishers throughout the world to serve more relevant advertising based on both user history and page context. This innovation began the empowerment of advertisers to buy highly targeted digital media.
Revitalization Partners co-founder and principal Al Davis said his firm discovered some 32 AudienceScience patents after being appointed by the court to manage the receivership process. Working with Pat Scanlon, director of RP’s digital business practice, the firm began developing a strategy to monetize the value of those proprietary technologies in order to satisfy creditor obligations. The suit against Google and YouTube represents the first of those legal actions.
Mr. Davis said, “As we did our due diligence, we quickly recognized how the patents were being infringed upon by two of the largest and most influential companies in the online world. Now that we’ve received the necessary approvals from the Washington State receivership court in order to pursue litigation, we are in position to execute and potentially recover a significant amount of value for creditors using these and other patents.”
Revitalization Partners engaged noted Silicon Valley IP patent litigation lead counsel Robert Kramer of the Feinberg Day Kramer Alberti Lim Tonkovich & Belloli LLP firm to represent the company in the case against Google and YouTube, along with local counsel The Dacus Firm in Tyler, Texas.
About Revitalization Partners – Revitalization Partners specializes in improving the operational and financial results of small and mid-market companies nationwide and abroad. Whether the situation calls for interim management, business valuation or assessment, revitalization, re-engineering or managing through the receivership/bankruptcy process, the firm focuses on finding the best resolution in the shortest amount of time – with the highest possible return.
About Feinberg Day Kramer Alberti Lim Tonkovich & Belloli LLP – Feinberg Day Kramer Alberti Lim Tonkovich & Belloli LLP is a collective of experienced, nationally recognized, passionate attorneys dedicated to developing and efficiently executing the best objective-based solution. The firm is made up of trial lawyers with unmatched technical depth and over 100 years of experience in IP and commercial litigation. The firm is based in Silicon Valley, CA. Please visit www.feinday.com.
Revitalization Partners Rolls Out Asset Marketing System
Aiming to improve the returns to creditors from inefficient and slow asset auctions, Revitalization Partners has developed a proprietary new digital marketing system to augment its expertise in corporate restructuring and receiverships. RP’s Asset Marketing Platform provides an alternative to traditional auctions with a robust online tool that can unlock trapped value more quickly.
Utilizing cloud-based technology, the Revitalization Partners system gives the firm’s professionals, all former C-suite executives, the ability to extract more value in managing the receivership process. In addition, it ensures a level playing field by cataloguing every interaction and generating more detailed reporting.
Buyers will appreciate the bid structure provided by the system, enabling them to more quickly understand the auction process and submit bids. Activity tracking creates a record of every interaction, along with an accompanying interest score. Those outcomes can then be used by RP to segment the market interest and tailor communications to prospective buyers.
One of the system’s most compelling features, however, may be the bid optimization module. Instead of tabulating results in relation to overall assets, RP’s platform optimizes price by each item, utilizing scores based on the interactions and interest around individual assets. That improves ROI as well as sell-through.
Buyers of distressed assets often come from a company’s database, but the platform takes those information fields to another level. Its ability to aggregate and integrate data with detailed buyer classifications developed by RP advisors can help expand the addressable market for a company’s assets.
“Our goal in designing the system was to more efficiently monetize the value of assets in receiverships,” said Pat Scanlon, who leads the digital business practice at Revitalization Partners. “By taking a company’s intellectual property and utilizing AI technology, we have not only increased speed, but also the number of potential buyers.”
Revitalization Partners Rolls Out Asset Marketing System
https://www.abladvisor.com/news/30535/revitalization-partners-rolls-out-asset-marketing-system
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March 12, 2021, 07:30 AM
Filed Under: Industry News
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Related: Revitalization Partners
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Aiming to improve the returns to creditors from inefficient and slow asset auctions, Revitalization Partners has developed a proprietary new digital marketing system to augment its expertise in corporate restructuring and receiverships. RP’s Asset Marketing Platform provides an alternative to traditional auctions with a robust online tool that can unlock trapped value more quickly.
Utilizing cloud-based technology, the Revitalization Partners system gives the firm’s professionals, all former C-suite executives, the ability to extract more value in managing the receivership process. In addition, it ensures a level playing field by cataloguing every interaction and generating more detailed reporting.
Buyers will appreciate the bid structure provided by the system, enabling them to more quickly understand the auction process and submit bids. Activity tracking creates a record of every interaction, along with an accompanying interest score. Those outcomes can then be used by RP to segment the market interest and tailor communications to prospective buyers.
One of the system’s most compelling features, however, may be the bid optimization module. Instead of tabulating results in relation to overall assets, RP’s platform optimizes price by each item, utilizing scores based on the interactions and interest around individual assets. That improves ROI as well as sell-through.
Buyers of distressed assets often come from a company’s database, but the platform takes those information fields to another level. Its ability to aggregate and integrate data with detailed buyer classifications developed by RP advisors can help expand the addressable market for a company’s assets.
“Our goal in designing the system was to more efficiently monetize the value of assets in receiverships,” said Pat Scanlon, who leads the digital business practice at Revitalization Partners. “By taking a company’s intellectual property and utilizing AI technology, we have not only increased speed, but also the number of potential buyers.”
Revitalization Partners Names Former Madison Avenue Digital Marketing Executive as Director
(SEATTLE, WA) – Pat Scanlon, a turnaround specialist who has developed and led digital business transformations at several Fortune 100 brands in the U.S. and abroad, has joined Seattle-based Revitalization Partners as Director. He will lead the turnaround and corporate advisory firm’s digital technology practice.
Mr. Scanlon specializes in working with management teams to build value and monetize their digital assets and lines of business. A pioneer in digital marketing, his experience includes 30 years with companies such as USA Today Sports, where he oversaw all online platforms and SaaS infrastructure for the millennial market, to J. Walter Thompson. He served as the Madison Avenue agency’s first Director of Interactive Marketing in Australia & Asia, guiding initial online strategies for the international divisions of Kraft Foods and Ford.
His media resume also includes tenure as a Board Member overseeing the digital restructuring of the Pittsburgh Post-Gazette, as well as Chief Technology Officer and senior executive for Australia’s first dotcom. Mr. Scanlon spent his early career as an award-winning photographer for clients such as Sports Illustrated, Nike, and Qantas, taking on assignments across the US, China, and Australia.
Before joining Revitalization Partners, Mr. Scanlon operated as an independent consultant in the manufacturing and software sectors. His client work included developing new technologies and strategy for a media company, reorganizing enterprise architecture for a multi-million dollar ship renovation, and developing technology and digital marketing implementations for a leading online pet retailer.
“When it comes to digital business and the tech stack, there’s a lot of chatter about what companies are doing to create value,” said Revitalization Partners Principal Al Davis. “Pat Scanlon has actually done it. He brings a deep level of operational expertise in a discipline companies do not often find in a turnaround firm. We’re delighted to have him join the RP team.”
About Revitalization Partners
Revitalization Partners specializes in improving the operational and financial results of small and mid-market companies nationwide and abroad. Whether the situation calls for
interim management, business valuation or assessment, revitalization, re-engineering or
managing through the receivership/bankruptcy process, the firm focuses on finding the best resolution in the shortest amount of time – with the highest possible return.
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Rod Stevens Introduction
Revitalization Partners is pleased to announce that Rod Stevens has joined the company as a Senior Director.
Rod has worked in the structuring and restructuring of commercial real estate for almost 40 years and through four previous recessions.
He has planned and financed a number of innovative new projects and solved problems for those that needed assistance.
His skills include market research and financial analysis, due diligence investigations, project programming and planning, financial underwriting, and turnaround management.
Rod’s experience includes work with financial institutions, developers, and high net worth individuals. As Vice President of Portland-based Wyse Investment, Rod negotiated and placed real estate investments on behalf of the Stoel Rives, Les Schwab and other regional pension funds, as well as a number of high net worth individuals.
After the savings-and-loan crisis, Rod helped a bank create liquidity from its holdings by structuring a cash flow mortgage backed by the restructured loans on 75 Texas properties.
For more than 30 years, Rod has worked at a board room level on the use and workout of real estate, serving as an advisor to senior executives in both decision making and turnaround execution. His experience includes:
• Port Quendall, Renton, WA: Microsoft co-founder Paul Allen’s staff had spent more than $20 million planning an 80-acre, mixed-use development on a waterfront brownfield site in Renton. Rod managed a PR crisis with city and state leaders who had invested in the old plan, negotiated a final agreement with environmental regulators who tried to re-open a court-ordered settlement, stopped the acquisition of a neighboring site with even worse pollution problems, and met with Allen to provide a detailed accounting of where the money had been spent.
• Kenmore Village, Kenmore, WA: The client had spent about ten years and $10 million trying to turn an old shopping center into a lifestyle mall with upscale retailers. Pre-leasing was unsuccessful, and the development partner walked away when the 2008 recession struck. To draw a broad response from possible buyers, he prepared a briefing book with a detailed discussion of site issues that saved them time on due diligence investigations. When taken to market, the property drew 12 solid offers. The client fully recovered their investment and the site was developed with approximately $100 million of new apartments, restaurants, office, and public space.
• 888 Blvd. of the Arts, Sarasota, FL: A Dutch pension fund had taken back a 300-unit high-rise condominium project which it had invested in five years before. The fund had also tried to fix construction problems three times, unsuccessfully, angering homeowners who were about to sue. Taking over the project, Rod recruited a team of construction, marketing, legal and management talent to determine a turnaround solution. Rod carried out the solution opening a new sales center even as the turnaround work was occurring while keeping owners in their units. In two short sales seasons of five months each, the project was completely sold.
Rod’s background and experience adds significant depth and breadth to Revitalization Partners team of Senior Executives and brings a laser like focus in solving both financial and operational difficulties in real estate projects.
Rod’s educational background includes a BA in history from Stanford University and an MBA from Dartmouth’s Amos Tuck School of Business.
Revitalization Partners specializes in improving the operational and financial results of companies and providing hands-on expertise in virtually every circumstance, with a focus on small and mid-market organizations. Whether your requirement is Interim Management, a Business Assessment, Revitalization and Reengineering or Receivership/Bankruptcy Support, we focus on giving you the best resolution in the fastest time with the highest possible return.
70% of M&A Deals Fail To Meet Expectations
How M&A Deals Are Like Marriages
and What To Do About Failed Expectations
According to multiple studies 70% of M&A deals fail to meet expectations.
Other statistics show that the divorce rate in marriages in the United States approaches 50%.
But despite these statistics, people continue to get married and businesses continue with mergers and acquisition.
Join ACG Seattle on Wednesday, March 13th as we hear our panel discuss a variety of issues related to due diligence through post-closing activities and how to improve the odds of M&A success.
Panel Features:
- Andy Dale, Montlake Capital, Managing Director
- Cameron Hewes, BMO Capital Markets, Managing Director- Mergers & Acquisitions
- Al Davis, Revitalization Partners, Principal
- Forrest Didier, Next Level, Executive Team Member
Moderator:
Bill Lawrence, Revitalization Partners, Principal
Wednesday, March 13, 2019
Washington Athletic Club
Crystal Room (3rd Floor)
1325 6th Avenue – Seattle, WA 98101
5:00 – 6:00 pm: Networking Reception
6:00 – 7:30 pm: Program
For more information or to register for the March event, please visit ACG Seattle.
Validated parking at the WAC Garage.
