Nike, Adidas, Under Armour apparel deals keep getting bigger. Here are the biggest in the NCAA. (Gallery)

When University of Louisville athletes arrived on campus in fall 2005, they divvied up $670,000 in Adidas footwear and apparel. The sportswear company also wrote the university a $20,000 check in exchange for the right to outfit players. This year, the university’s athletes will get $6 million in Adidas gear and the school will get $10 million in cash. The university also will get $3 million from Adidas for help marketing the athletic department. Louisville’s new Adidas deal — signed in July…

Read the original post:
Nike, Adidas, Under Armour apparel deals keep getting bigger. Here are the biggest in the NCAA. (Gallery)

Email Newsletter icon, E-mail Newsletter icon, Email List icon, E-mail List icon
Sign Up For Our Email Newsletter

Over the years, through our many assignments, the Principals of Revitalization Partners frequently said to ourselves: “One day, we should write a book about our work and how we can help companies through our experiences.” This is that book and we hope that you find words of value to you and your business.

To Download Our
Corporate Capabilities Brochure